Sifax Group which has many subsidiaries in the maritime industry and beyond has marked the 2024 customer service week in grand style.

To this end, it highlighted the strategic role that customers and employees play in the growth and survival of its various businesses.

The conglomerate which has carved a niche for itself in several sectors of the economy described customers as the blood that businesses need to grow.

A statement issued by the conglomerate and made available to Maritime Bits said it stated this when it celebrated the 2024 edition of the annual customer service week with the theme “Above and Beyond”

The Group Coordinating Director, Sifax Group, Wunmi Eniola-Jegede in her remarks at the grand finale of the week-long celebration said no business can survive without these two key stakeholders.

Her words: “This week presents the company another good opportunity to celebrate our customers who have continued to keep our businesses going across all our subsidiaries. The customer is king and we recognize the logic behind this popular saying. The customer determines whether a business survives or not through their loyal patronage or shifting to another business. That’s the reason we have designed an exceptional customer experience that meets and exceeds the expectations of our customers. Either through our innovative products and services or experience through our different touch points, we strive at all times to satisfy their yearnings.

“Our staff are not left out of the celebration as we recognize the critical role they also play in the business through their commitment, enthusiasm, and dedication to duties which have made our customers to keep coming back.”

The Group Head of Marketing and Customer Service, Catherine Abuah in her remarks on this year’s theme highlighted the importance of stellar service delivery.

She enjoined employees to treat customer service delivery as important to both external and internal customers, in this case, colleagues. 

“Exceeding the customer’s expectations, going the extra mile, that’s what sets us apart”, she added. 

Maritime Bits had reported that Sifax Group have been celebrating the annual customer service week and the 2024 edition was marked with excellence and dedication.

The weeklong celebration in the conglomerate was marked with what it called “series of engaging activities” across its subsidiaries.  

These include interactive sessions, workshops, and team building activities. Others are health talks, medical screenings, role play by senior executives and appreciation visits to selected key customers.

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